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The aggregated scores revealed that young users had, on net, negative opinions of the effects that highly social apps like Instagram and Snapchat were having on their mental well-being. Both Instagram and Snapchat were said, by teens, to worsen anxiety, depression, loneliness, sleep, body image, bullying, and FoMO. Interestingly, though, Facebook a

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Americans 12 to 34 years old across several platforms has either leveled off or is waning, while 2019 research from Global Web Index suggests that the amount of time millennial and Gen Z audiences spend on many social platforms is either flat, declining, or not rising as greatly as it has in years’ past.

More than any other generation, Gen Z uses TikTok as a search engine—making social media their primary tool for researching products online.