
Saved by Alphatu
Future Films: Content in a Web3 World
Saved by Alphatu
the media world is addicted to sequels and reboots because it’s risky to market new intellectual property. Media companies need to spend tens of millions of dollars to promote new stories. It’s safer just to recycle proven material. But what if fans really could be owners, and media companies could harness their energy to help create and evangelize
... See moreAs content is increasingly delivered via personalized and self-scheduled social webs, viewers—not broadcasters—will decide when, how, why, and what is consumed. And they will dictate who they share that consumption with.