Earning brand tokens through participation and co-creation >TRANSACTIONAL REWARDS: earn tokens by purchasing a brand’s product or servicePROOF OF ATTENDANCE (POAP): verify and reward attendance at a particular IRL or URL eventENGAGEMENT: recognise and reward active community engagementCONTENT CREATION/SHARING: involve brand fans and creators in... See more

Media creators today can issue their own cryptographic token and design distribution and incentives around it to trigger a virtuous cycle for themselves and their fans. A simple token economics model could help media creators bootstrap funding for new projects, reward early fans and rally communities towards a common goal. In short, communities... See more