The accessibility and scale of AI tools mean they could have an outsized impact on how almost any community is represented. According to Valeria Piaggio, global head of diversity, equity, and inclusion at marketing consultancy Kantar, the marketing and advertising industries have in recent years made strides in how they represent different groups, ... See more

Behind the scenes, they’ve put enormous resources into refining their distribution system to limit the reach of 100% AI-generated content.

Fascinatingly, that has meant re-introducing humans into the loop. Their boost program uses two layers of human review to help decide what gets increased visibility on the platform.

Then, a couple of weeks ago, th... See more