You empower and motivate your team to take the initiative and make the tough decisions that inspire lifetime loyalty, and when you do, you create fanocracy.

When you live an extraordinary life and have a mission of serving a purpose higher than yourself, you radiate energy and passion that draws others to you—whether it’s customers, business partners, or employees.

In a digital world where our lives are increasingly cluttered and superficial, we’re missing something tremendously powerful: genuine human connection. People are going to be most invested in that which creates a sense of intimacy, warmth, and shared meaning in a world that would otherwise relegate them to a statistic.

A fandom doesn’t always have to unite a whole city. Sometimes it’s enough just to unite two people.

You need to create a culture in which your entire reason for being is to make sure that your clients are continuously blown away.

“fandom” customers are loyal. They know who you really are, and they stick around even when you move in new directions because you’ve added value to them in a way that nobody else can.

letting go of your work and allowing people to make it their own,

it was more than just a game to many people around me; it was a culture.

narrative medicine.