Fanocracy: Turning Fans into Customers and Customers into Fans

The Thank You Economy

Gary Vaynerchuk

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Superfans: The Easy Way to Stand Out, Grow Your Tribe, And Build a Successful Business

Pat Flynn

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The Compass and the Nail: How the Patagonia Model of Loyalty Can Save Your Business, and Might Just Save the Planet

Craig Wilson

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Tribes: We Need You to Lead Us

Seth Godin

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