Explosive Growth: A Few Things I Learned While Growing My Startup To 100 Million Users & Losing $78 Million
Cliff Lerneramazon.com
Explosive Growth: A Few Things I Learned While Growing My Startup To 100 Million Users & Losing $78 Million
#ExplosiveGrowthTip 32: Come up with new features to charge users for instead of monetizing previously free features.
Cliff Lerner • Explosive Growth: A Few Things I Learned While Growing My Startup To 100 Million Users & Losing $78 Million
#ExplosiveGrowthTip 5: Your first few hires will set the tone for your culture. Secure elite talent ASAP and hire carefully. Are you confident your last few hires are the right cultural fit?
Cliff Lerner • Explosive Growth: A Few Things I Learned While Growing My Startup To 100 Million Users & Losing $78 Million
#ExplosiveGrowthTip 33: Write down the five people you spend the most time with. If you become the average of them, would you be happy with that outcome? If not, it might be time to upgrade your inner circle.
Cliff Lerner • Explosive Growth: A Few Things I Learned While Growing My Startup To 100 Million Users & Losing $78 Million
#ExplosiveGrowthTip 34: When a billionaire wants to work with you, never say no. Are you fully exploring opportunities to work with a billionaire?
Cliff Lerner • Explosive Growth: A Few Things I Learned While Growing My Startup To 100 Million Users & Losing $78 Million
#ExplosiveGrowthTip 30: Revenue tests take several months to reveal their true impact and long-term ramifications on user growth and retention. Reaching conclusions too soon can be very damaging. Do you wait until your crucial tests reach statistical significance before reaching conclusions?
Cliff Lerner • Explosive Growth: A Few Things I Learned While Growing My Startup To 100 Million Users & Losing $78 Million
#ExplosiveGrowthTip 62: Have you made a list of fun, taboo, or controversial topics in your industry? Do you have a plan to get data to prove or disprove them? Issue a press release highlighting the controversial data and you’ll have an explosive growth story.
Cliff Lerner • Explosive Growth: A Few Things I Learned While Growing My Startup To 100 Million Users & Losing $78 Million
#ExplosiveGrowthTip 54: Do you offer fifteen-minute in-office massages to all employees at least…
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Cliff Lerner • Explosive Growth: A Few Things I Learned While Growing My Startup To 100 Million Users & Losing $78 Million
The way the wingman feature worked was that the user added friends to their profile as the wingman or wingwoman, indicating they wanted to meet other singles as a group, and then they could search for other groups to go on a date. It was a simple idea, but it served well to alleviate one of the biggest pain points associated with online dating—fear
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The biggest reason we needed something that was 10x better was because of what’s referred to as switching costs for the user. On dating and social networking sites such as Facebook, users have already invested substantial time in uploading photos, posting content, adding their friends, etc. Therefore, even if a marginally better product comes along
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