Experimentation Works: The Surprising Power of Business Experiments

The Power of Flexing: How to Use Small Daily Experiments to Create Big Life-Changing Growth

Susan J. Ashford

amazon.com
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Discover What Works: A Practical Guide to Testing New Strategies in Business

Rodney Dautopen.substack.com
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The Lean Entrepreneur: How Visionaries Create Products, Innovate with New Ventures, and Disrupt Markets

Brant Cooper

amazon.com
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