There’s a joke around “the best minds of my generation were tasked with getting people to click on ads”. At least you can attribute those ads to powering free global communications, information networks, and technical research.

I’d argue that the most creative minds of my generation were told to believe that creating yet another self-satisfying... See more

Today's Strategist has never been at higher risk of becoming an agency NPC. They are always present and always speaking, but only within the limits of a predefined script. Their dialogue is modular, and movement is bounded by deliverables, mostly tethered to the screen. They may introduce the quest for the main character (creative director), but... See more