People are interested in you for how you can help them, not for your political views or opinions on current events.

Content To Attract The Ideal Audience Each week, I create content that will catch the attention of my ideal audience. To make this step as simple as possible, I have created a series of messages that I know my audience needs to hear. For instance, if I were in the weight loss niche, one of my messages might be: The quickest way to lose weight is to

Messages are short, impactful statements you can repeat in your content to reinforce your key points. “Eat Less To Lose More” “Relationships Before Transactions” “Build an Email List”

Create a repeatable process that draws your audience to your landing page.

Your Traffic System If you have a good landing page that converts at over 20%, attracting 20–30 visitors a day is all you need, and that’s achievable!

One of the first guides I wrote was called 500 Buyers. It proposed that if you had 500 true fans paying a low monthly fee, let’s say $19, you’d generate a six-figure income ($114,000). Here is food for thought: 265 members of a community or a newsletter paying $19 per month will bring you an income of over $5000 per month. Let that sink in! Additio

Your Offer Your offer needs to appeal to your target market and address the most notable pain they are encountering… that’s it. Recognize the pain your audience faces and guide them to a solution.

In 2008, Kevin Kelly famously stated: “To succeed, you don’t need millions—be it dollars, customers, or fans. A thousand true fans are enough to support a craftsperson, artist, or entrepreneur.” This idea inspired the thousand true fans model, suggesting that if you can gather 1,000 loyal fans, you can comfortably support yourself.

Takeaway Your audience doesn’t just want to learn; they want to implement. Provide regular offers that help them implement, or else you leave money on the table.