Saved by sari
Enablers vs. Growers
It’s a huge advantage to have a strong personal network in B2B, which you can also build by bringing on a connector investor or joining an incubator such as YC.
Jan-Erik Asplund • PLG-focused VC on the sales and marketing strategies of product-led teams
These platforms have great vested interest in helping their customers succeed, and they also have cash they can put to work.
Alex Danco • Pipe It! Platforms, Funding, and the Future
Final Thought: Everyone Is a Part of BD on a Small Team
You don’t need a growth or marketing team yet. You are the growth team. Your team is the face. Your users are your echo chamber. People like doing business with other people. Especially with people they like and can relate to. That's why you're showing up with your thoughts.
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You don’t need a growth or marketing team yet. You are the growth team. Your team is the face. Your users are your echo chamber. People like doing business with other people. Especially with people they like and can relate to. That's why you're showing up with your thoughts.
From 0 to 10 → hand... See more