Identify the first ten prospective customers you want to approach and find their email addresses. Write a sample introduction email that you can use to serve as a template for future cold emails. Develop a system to keep track of which step each potential customer is currently in and what your next steps with them are. Send your first ten cold

turn website visitors into customers.

Here are some types of email marketing automation campaigns that can be very effective: Product Education Emails Whenever a new customer buys a product or service from your company, send them a series of emails that teaches them how to use it. This will increase the likelihood that they will actually use and get value from your product. By

Users that have just opted in to your mailing list are extremely likely to engage with an advertisement, because they have already demonstrated they are willing to take action by signing up for your mailing list.

identifying a mutual friend, acquaintance, or interest, you are much more likely to have success from your introduction

the most effective opt-ins scratch a specific itch.

Action Steps Write your welcome email and enter it into your email service provider. Write your first three autoresponder emails and add them into your email service provider. Create a schedule of all of the broadcast emails you want to send to your list next month. Consider sending a weekly newsletter to your subscribers. Track the performance of

Gamez said using a “yes or no” question on an opt-in form that asks the user whether or not they want a free trial of their service has worked surprisingly well on some parts of their website. If a user answers yes to that question, they will receive a second email that pitches them Bidsketch’s service and tells them how to sign up.

Swap Email Sends with Other Mailing List Owners