
Efforts and Goals and Joy


"If you make lists of lofty goals, it can be easy to leave them to accumulate, as happens sometimes, into a mountain of to-do's and notes and half-forgotten plans. Dreaming alone is seductive, even a little sweet, since it lacks the pain of trying. So it feels proper to prize attempts more than dreams. You should have ideals, but you cannot only lo... See more
3-2-1: On getting what you deserve, the power of flexibility, and how good decisions are made
Can you learn to enjoy the process as the end in itself, not the means?
In the beginning, the dissonance between the scale of your aspirations and the reality of your days will riddle you with anxiety. You will be tempted to strip the unknown of its surprises and travel to the future: What if my customers churn? What if a competitor introduces a be... See more
In the beginning, the dissonance between the scale of your aspirations and the reality of your days will riddle you with anxiety. You will be tempted to strip the unknown of its surprises and travel to the future: What if my customers churn? What if a competitor introduces a be... See more