
Effortless: Make It Easier to Do What Matters Most

Being good at what nobody is doing is better than being great at what everyone is doing. But being an expert in something nobody is doing is exponentially more valuable.
Greg Mckeown • Effortless: Make It Easier to Do What Matters Most
In other words, when we have the solid fundamentals of knowledge, we have somewhere to hang the additional information we learn. We can anchor it in the mental models we already understand.
Greg Mckeown • Effortless: Make It Easier to Do What Matters Most
The Effortless State is one in which you are physically rested, emotionally unburdened, and mentally energized. You are completely present, attentive, and focused on what’s important in that moment. You are able to do what matters most with ease.
Greg Mckeown • Effortless: Make It Easier to Do What Matters Most
No matter how simple the step, it’s still easier to take no step.
Greg Mckeown • Effortless: Make It Easier to Do What Matters Most
Remember: When you focus on what you lack, you lose what you have. When you focus on what you have, you get what you lack.
Greg Mckeown • Effortless: Make It Easier to Do What Matters Most
When you focus on something you are thankful for, the effect is instant. It immediately shifts you from a lack state (regrets, worries about the future, the feeling of being behind) and puts you into a have state (what is going right, what progress you are making, what potential exists in this moment). It reminds you of all the resources, all the a
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Because on any given day it usually takes less time to manage a problem than to solve it.
Greg Mckeown • Effortless: Make It Easier to Do What Matters Most
Consider taking the high-tech, low-effort path for the essential, and the low-tech, high-effort path for the nonessential.
Greg Mckeown • Effortless: Make It Easier to Do What Matters Most
Whatever has happened to you in life. Whatever hardship. Whatever pain. However significant those things are. They pale in comparison to the power you have to choose what to do now.