
Drive: The Surprising Truth About What Motivates Us

Everyone is driven by three things: 1. Achievement (the desire to compete against increasingly challenging goals) 2. Affiliation (the desire to be liked/loved) 3. Power, expressed in one of two ways: Personalized (the desire for influence and respect for yourself) Socialized (the desire to empower others; to offer them influence and respect) If peo
... See morePeter Bregman • 18 Minutes: Find Your Focus, Master Distraction, and Get the Right Things Done


Self-Determination Theory (SDT), which is arguably the best understanding science currently has for why some pursuits get our engines running while others leave us cold.8 SDT tells us that motivation, in the workplace or elsewhere, requires that you fulfill three basic psychological needs—factors described as the “nutriments” required to feel intri
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