Do More Faster

your category, but your category is too small, then you can broaden your scope and you can do so with leverage.

The reality is that most people use a particular service because it does one thing really, really well.

Most people think that the core of a startup is a singular amazing world-changing and earth-shattering idea. It turns out that this idea is almost always completely wrong.

“As long as I listen to my customers, I never need to have another original idea.”

If you have a brilliant idea, it's safe to assume that a few very smart people are working on the same thing, or working on a different approach to solving the same problem.

We coached them early on that they have to be the best in the world at something and then build from there.

One of the classic mistakes that startups make is developing a product in the absence of customers. It's simply impossible to learn unless people are using your product.

Our model typically results in four to six mentors working closely in a focused manner with each company over the course of the three-month program.

We thought hard about the key issues around early-stage entrepreneurship and organized them around seven themes: Idea and Vision, People, Working Effectively, Product, Fundraising, Legal and Structure, and Work and Life Balance.