Disinformation is part and parcel of social media’s business model, new research shows
Carlos Diaz Ruiztheconversation.com
Disinformation is part and parcel of social media’s business model, new research shows
Our aimless and desperate expressions on these platforms don’t do much for us, but they are hugely lucrative for advertisers and social media companies, since what drives the machine is not the content of information but the rate of engagement. Meanwhile, media companies continue churning out deliberately incendiary takes, and we’re so quickly outr
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It is alleged that social media fuels polarization, exploits human weaknesses and insecurities, and creates echo chambers where everyone gets their own slice of reality, eroding the public sphere and the understanding of common facts. And, worse still, this is all done intentionally in a relentless pursuit of profit.
Nick Clegg • You and the Algorithm: It Takes Two to Tango | by Nick Clegg | Mar, 2021 | Medium
The platforms’ business model is dependent on the volume and velocity of the inflammatory content being offered. It is not a side issue. It is the driving metric. The more engaging the content, the more eyeballs. The more eyeballs, the more advertising revenue.
