Digital You: Real Personal Branding in the Virtual Age
KNOWN: The Handbook for Building and Unleashing Your Personal Brand in the Digital Age
amazon.com
Personality Not Included: Why Companies Lose Their Authenticity And How Great Brands Get it Back, Foreword by Guy Kawasaki
amazon.com
The more you share, the more people learn about you. The more people learn about you, the more conversations happen, the more opportunities present themselves, and the more a scalable digital version of your real-life self begins to crystalize on the internet.