The significance of the shift from “generalized media” to “personalized media” cannot be overstated. Our digital worlds will soon be tailored to our interests in unfathomable ways. On the one hand, personalized experiences are likely to make marketing more effective. Brands have a precious opportunity to make us all feel “known” in our every... See more

The merging of personalisation and generation represents the ultimate optimisation for media production. Everybody satisfied, all of the time.

But such a simplistic optimisation overlooks the broader implications – those that differentiate entertainment from culture. They inspire a cascade of questions, such as how is human culture changed if we

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Uncovering New Narratives and Expression Mediums in Film

Summary:

With the advancement of AI, we can now generate personalized and ever-changing films.

This allows for more creative freedom and a shift away from traditional narrative structures. The boundaries between film and video games may blur, resulting in unique storytelling experiences.

Transcri

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The buzzy concerns around AI in Hollywood will be grounded by the reality of what audiences increasingly crave: craft, meaning, and shared experiences . The industry will start to realize that there is a stark difference between “content creators” (those willing to trade control for speed) using AI to make ads and social media content, and artists... See more