Decode and Conquer
- There are, broadly speaking, two kinds of product development processes: - You ask customers what problems they have, and build for those stated problems. In some domains this may take the form of asking customers what they want, and then building exactly what they want. - Or you don’t ask the customer anything, instead you iterate internally and... See more
Cedric Chin • Product Validation Frameworks are Mostly Useless Without Taste
might be awkward, but it’s an effective way to compress time, get everyone involved, and make quick decisions.” (p. 32) 10:30-ish—BASICS Choose your target customer (about 15 minutes) Use plain language. Simple categories are better than complicated demographics. (p. 39) Work alone together using a Note-and-Vote: 1. Everyone takes five minutes to t
... See moreJohn Zeratsky • Click: How to Make What People Want
The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback
amazon.com
To avoid feature bloat and ruining the core experience, is your organization capable of sorting through a flood of design ideas and synthesizing and evaluating them holistically? Do you have the development talent and leadership to implement a good design that includes evaluating visual design, usability, and design strategy from an objective and l... See more
Chris Noessel • Is your organization design ready?
For virtually all product decisions, the key is to properly frame the decision to be made, and to first get everyone on the same page in terms of: What problem exactly are you trying to solve? Who exactly are you trying to solve this problem for—which persona? What are the goals you are trying to satisfy with this product? What is the relative prio
... See more