Organizations need to look closely at their print-centric content production processes and introduce digital planning far sooner in the production process – not something that is started after the report is written.
What if someone had already figured out the answers to the world’s most pressing policy problems, but those solutions were buried deep in a PDF, somewhere nobody will ever read them?”
Every “report” should have a unique and permanentUniform Resource Indicator (URI), it should be full length, and it should contain digital assets other than words – video, audio, data, timelines, maps, images, and interactive graphs.