Curators Are the New Creators

"Curators are the new creators, and as consumers, we’re going to be willing to pay someone with good taste to help us sort through the ever-growing mass of information at our fingertips."

In Curators are the new Creators, Gaby argues that this will create opportunities for curators — increasingly, we will pay people with good taste to help us sort through the ever-growing mass of information.

The business of good taste has been well documented. There are plenty of businesses that address the question “what should I read?”; The Browse... See more

In my view, however, the business of influencer bundling has only just begun. Curators are the new creators, and as consumers, we’re going to be willing to pay someone with good taste to help us sort through the ever-growing mass of information at our fingertips.

To me, online content consumption seems to exist on a pendulum of sorts: we love content to the extreme — Unbundle!! Give us more! — until we are overwhelmed with choice and analysis — It’s too much!! Bundle it back up again! — and swing to the opposite side. In the end, we always end up somewhere in the middle... but it’s a lot of swinging back an... See more