Culture matters

Jim Kalbach, Micahel Tanamachi, The Jobs to Be Done Playbook

BJ PhD Fogg Tiny Habits: The Small Changes That Change Everything

Words That Change Minds: The 14 Patterns for Mastering the Language of Influence

Shelle Rose Charvet

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Cover of Words That Change Minds: The 14 Patterns for Mastering the Language of Influence

Nir Eyal Hooked: How to Build Habit-Forming Products

Org Structure Isn’t Everything in Org Design

Cedric Chincommoncog.com

DAOs, Tokens, and Goodhart's Forest