Criatividade S.A.: Superando as forças invisíveis que ficam no caminho da verdadeira inspiração (Portuguese Edition)
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Criatividade S.A.: Superando as forças invisíveis que ficam no caminho da verdadeira inspiração (Portuguese Edition)
To be a truly creative company, you must start things that might fail.
Clearly, it wasn’t enough for managers to have good ideas—they had to be able to engender support for those ideas among the people who’d be charged with employing them.