
Craftsmanship in the culture industry

If you want to sell music, you must love those songs. If you want to succeed in journalism, you must love those newspapers. If you want to succeed in movies, you must love the cinema.
But this kind of love is rare nowadays. I often see record labels promote new artists for all sorts of gimmicky reasons—even labels I once trusted such as Deutsche... See more
But this kind of love is rare nowadays. I often see record labels promote new artists for all sorts of gimmicky reasons—even labels I once trusted such as Deutsche... See more
If the goal of streamers once seemed to be prioritizing and supporting great series from a diverse group of interesting creators, that goal seems to have shifted from making better shows to just ... making more of them. As viewers, we’re being flattened by a fire hose of programming — and the experience of watching TV feels like a ritual of... See more
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Much of today’s mass-produced work aims to satisfy the average. As a result, we’re left with
average
. The middle is saltine-cinema: the largest financial opportunity.
Take or leave Martin Scorsese’s critique of Marvel, his take on the state of film — this “consolidation” — shouldn’t be controversial:
average
. The middle is saltine-cinema: the largest financial opportunity.
Take or leave Martin Scorsese’s critique of Marvel, his take on the state of film — this “consolidation” — shouldn’t be controversial:
“The art of cinema is being systematically... See more