Conviction is the rarest resource in the world.

Not money.

Not intelligence.

Not access.

Conviction.

I’ve met a lot of people who are very intelligent and have an awesome (in the literal sense) arsenal of skills and advantages at their disposal.

But that doesn’t make them dangerous, because they usually don’t know where to go with all of this. (In fact,

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As Amanda Montell describes in her book Cultish, “Though the stakes and consequences of respective affiliations differ considerably, the methods used to assert power—to create community and solidarity, to establish an ‘us’ and a ‘them,’ to align collective values, to justify questionable behavior, to instill ideology and inspire fear—are uncannily,

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