added by Ben Percifield · updated 2y ago
Content Alone Will Kill the Creator Economy
- The energy in the creator economy is shifting away from social media to a future where every creator has their own network effect.
from We Just Finished the Largest Study of Creators Ever Done. What We Found Surprised Us. by newcreatormanifesto.com
- Many content-oriented companies try this approach of just gathering as much content as possible and offering it at a monthly price when their members might want depth in a few key areas or access to a community of like-minded people. In many cases, it’s not the stuff people want; it’s the curation and community. If the primary benefit is supposed t... See more
from The Membership Economy: Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue: Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue by Robbie Kellman Baxter
sari added
- Community is the currency of the new internet and memberships is how you’ll get paid.
from Tweet by GREG ISENBERG
lili added
communities dying, memberships thriving is a thought worth considering.