Consumer and Enterprise

In healthcare, One Medical serves both consumer members as well as enterprises that sign up and pay for the service for their employees. In education, Lambda School helps consumers learns to code, and works closely with enterprises to source both educators and job placements for their students.

Amazon and NVIDIA are two examples of companies that began consumer-focused, but have launched enterprise-focused technology businesses along the way. There are several more.

We've also seen "the enterprization of the consumer." I'll discuss this trend further next week, but there's an increasing set of products that focus on acquiring consumers, and helping them in turn become entrepreneurs.

The lines between consumer and enterprise have blurred even further as some of the most prominent technology companies in the world have grown and launched new businesses.