Concept
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Saved by Teresa T. and
Concept
30 Useful Concepts (Spring 2024)
open.substack.com
Concepting is not just executing requirements
A checklist of requirements is not a design; it's a recipe for mediocrity. Design is about critical thinking. It’s about the things you decide NOT to include. Great designers know how to strategically question requirements, say no, and prioritize what really matters. The first step is to have a clear und
... See morepeople new to design tend to confuse an idea for the expression of an idea. Ideas are easy, because they don't rely on specifics. Expressing ideas is incredibly difficult, because doing it well requires a deep understanding of the medium that is only possible by having worked in it, such as understanding which methods to use where, identifying subt... See more
Nick Punt • Learning Product Design
