Community is the New Moat!

You’re not going to be able to measure exactly how community health equates to business ROI. There are going to be a lot of things you do to build a healthy community that don’t have measurable ROI. But if your team is aligned on the belief that what’s good for your community is good for your business, and you’re measuring what you can measure, the... See more

Community helps you: capture intel; we learn from our customers what they want and what they are doing; receive feature requests; learn what potential features are getting buzz before building them; users learn from each other; nowadays we even end up hiring folks through these communities.