In order to make sure that your community’s purpose is grounded in your people’s needs, and that it expresses what you can accomplish together, consider: 1. What do my people need more of? 2. What’s the change we desire? 3. What’s the problem only we can solve together?

Pinpoint people you share a purpose with, do something together, and get them talking.

1. be present and listen


2. take initiative and be accountable


3. eat together: communal dinner with questions prepped ahead of time


4. give gifts 


5. inspire fun, play, and adventure


6. design spaces for belonging: “Designing intentional spaces is at the root of belonging. It’s the physical

If you do the work to get your people talking, members of your community will be able to swap stories, support each other, and pursue collective goals. The richer the 1:1 connections between members, the stronger the community.

What is something your people can’t do solo? Or that would be better in a group? The more compelling the shared activity, the more likely you are to spark a community. Is the activity purposeful? Tie the activity back to your community’s purpose. And communicate that purpose explicitly, as Gavin Pretor-Pinney did when he formed the Cloud