Tension gains attention.

if you preach from your weakness, you will never run out of material.

When you can “tell” your sermon rather than “preach” it, you are ready to communicate.

Determine Your Goal, Pick a Point, Create a Map, Internalize the Message, Engage Your Audience, Find Your Voice, and Find Some Traction.

1. What do they need to know? INFORMATION 2. Why do they need to know it? MOTIVATION 3. What do they need to do? APPLICATION 4. Why do they need to do it? INSPIRATION 5. How can I help them remember? REITERATION

The church needs your voice and your insight. As does your community and the world. For that reason, never stop growing and developing as a communicator.

At the end of the day, principles win out over style.

Just because it’s simple doesn’t mean it’s not effective. The best tools are.”

“How can you expect your listener to care enough to remember what you’re saying when you can’t?”