
Choice ≠ Care

What makes this particularly unique is that humans—our brains, our decision-making processes—aren’t built for this kind of constant expansion of choice. For thousands of years, we’ve adapted to environments of scarcity or manageably finite options. Now, we’re immersed in what can only be described as an infinite buffet of choices. And as exhilarati... See more
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The Choice Paradox
The more choices you have, the less happy you are with your final choice.
More choices create more opportunity costs and thoughts of, "I wonder if...?"
To overcome:
Remember that there are infinite ways to achieve a goal, embrace the one you've chosen.
The more choices you have, the less happy you are with your final choice.
More choices create more opportunity costs and thoughts of, "I wonder if...?"
To overcome:
Remember that there are infinite ways to achieve a goal, embrace the one you've chosen.
Alex Brogan • Tweet
