The ChatGPT moment transformed society's relationship with AI overnight. From my vantage point, the narrative shifted dramatically from "beware of deepfakes" to "use AI or be left behind." But both perspectives miss something fundamental: AI isn't competing with human intelligence - it's becoming part of how we think, just as writing and... See more

In 2023, we launched an editorial series about AI called Shades of Intelligence. We learnt a lot about the way creatives were beginning to work with this new tech, harnessing it for tasks ranging from creative direction to project rollout. Since then, the needs have shifted. After two years of rapid change, Light and Shade focuses on the wider... See more