Candace H. on LinkedIn: I'm fed up. At this point in my career, I'm tired of writing the most… | 274 comments
by Candace H.
added by MargaretC · updated 2d ago
Candace H. on LinkedIn: I'm fed up. At this point in my career, I'm tired of writing the most… | 274 comments
- Brand marketing is overused in customer acquisition
from #550: Andrew Chen — Metaverse, Metrics, and Meerkats by Tim Ferriss
sari added
- Something sinister happened over the past algorithmically driven decade: brands took a sharp turn toward efficiency and benefits mindshare, often focusing on a laundry list of functional and emotional whoop-de-doos.
It’s this paint-inside-the-lines mentality that stokes irrelevancy and meaninglessness. And the whole point of a brand is to create an ... See morefrom From Brand Strategy to Brand Anarchy
Keely Adler and added
- - In this exclusive interview, she walks through the most important brand decisions startups can make to appear formidable, credible, and ready to make change. As you’ll note, none of them require a big budget or huge team — just supercharged attention to detail.CONSISTENCY IS EVERYTHING - Invest the time to clearly articulate a set of standards fo... See more
from This Brand Strategy Can Make Your Startup Look Bigger Than It Is by First Round Capital
Jedric Viera added