When I say “I don’t know where everyone went,” I know everyone’s out there surfing the web , of course, but it feels like it’s a different place now. When the algorithms are determining everything we should be seeing, it’s a much less personal internet. The “For You” pages of the world are right, I am interested in that content, but I’m not seeing ... See more

Unlike an HTML website where you can right click on the background and select “View Page Source” to review every creative decision, what we see on social media is powered by vastly complex “black box” algorithms.  For New Yorker contributing editor Kyle Chayka, the appeal of the early-internet aesthetic is its contrast with the “repetitive tem... See more