Built for People: Transform Your Employee Experience Using Product Management Principles
Jessica Zwaanamazon.com
Built for People: Transform Your Employee Experience Using Product Management Principles
As a product manager of the employee experience, you have many levers to help your employees remain in their roles in your team and increase their LTV. But you are not the only one who can influence that key performance indicator (KPI) of retention – managers are key in your ability to control and manage churn. A 2018 Udemy study found that nearly
... See moreAt the same time as optimizing for your existing subscribers, you have to continue to stay relevant for your future customers and changes in the market. The same is true for People Operations and the employee experience.
Seventy-five per cent of job seekers research employer brand and reputation before they apply,6 and 50 per cent said that they wouldn ’t work for a company that has a bad reputation, even if they’ll receive a higher salary.
The core product we offer in People Operations is paid employment. The actual product is something inherently useful: a career and a job to be done! And not just any job, but a role in an organization where one feels motivated, included and effective, part of a profession you enjoy and in an industry you believe in; this is the augmented product.
Being recruited by a business, working inside their walls and growing your career according to their values, policies and programmes form some of the biggest ‘purchasing decisions’ you will make in your life. The product we buy when we join a new company is not a laptop, or a coat (and developing those products is complex enough!). It is a subscrip
... See moreIndividuals need to seek out a workplace with a culture that offers them the opportunity to do their best work and workplaces need to be honest and focused about building something specific to their needs and strategy, and then projecting that effectively into the world.
Culture is, primarily, a marketplace and I am a firm believer that (outside of toxic outliers) there is no such thing as ‘good’ or ‘bad’ culture. For some, a highly hierarchical structure gives security and confidence. For others, it breeds paranoia and unhealthy power dynamics. Autonomy and ownership can bring some individuals great senses of resp
... See moreproduct managers are information gatherers, defining the strategic direction of their products through the lens of knowledge about their business’s strategic goals, the market’s demands and opportunities, and the technological and financial resources available to them to make the product a reality.
There is also practical guidance on some of the key elements in product management, such as the importance of user research, sprint planning, vision development and how to encourage a continuous feedback loop in your team. The book does not shy away from problems of scaling sustainably, organizational change and culture clash, and provides advice o
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