Building and investing in the 'human needs economy'

We believe we are at the cusp of a new wave of health-focused foods — plant-based is replacing “organic” as the driver of a healthy diet.

We expect to see many new sleep-related products and sleep-related supplements that promise to help people sleep better and offer an alternative to medication. We also expect to see more consumerization of sleep medicine, with wearables and more accessible sleep labs helping people who suffer from sleep apnea and other diagnosable ailments.

We see opportunities to provide solutions for family caretakers who are on the front lines in caring for the elderly.