Building a StoryBrand: Clarify Your Message So Customers Will Listen

Into The Woods: How Stories Work and Why We Tell Them

John Yorke • 4 highlights

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Switch: How to Change Things When Change Is Hard

Chip Heath • 12 highlights

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Save the Cat! Writes a Novel

Jessica Brody

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Story: Style, Structure, Substance, and the Principles of Screenwriting

Robert McKee

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Pixar Storytelling: Rules for Effective Storytelling Based on Pixar’s Greatest Films

Dean Movshovitz • 1 highlight

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Gap Selling

Keenan

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