Build Personal Moats

It could be a combination of expertise, relationships, sensibilities, and skills that you’ve accumulated over the years.

If you were magically given 10,000 hours to be amazing at something, what would it be? The more clarity you have on this response, the better off you’ll be.

How can you find your personal moat?

Ask others: What’s something that’s easy for me to do but hard for others? What's a skill or asset I have that’s very difficult for people to reverse engineer?

You want to build a competitive advantage that will endure over time. You don’t want to build a competitive advantage that is fleeting or that will get commoditized. Some awards, for example, may have been impressive early on, but as they have expanded significantly they’ve become more diluted and thus no longer as impressive. You want to have skil... See more