Break The Twitch: a practical guide to minimalism, intentional living & doing more of what matters

Sometimes it really does require stepping back and taking a 30,000-foot view to see these Twitches that regularly occur without our even realizing it.

What’s Actually Happening When We Buy This is what I call the False First Step: believing we’ve made a meaningful step toward a goal, when all we’ve actually done is spent money.

What do I actually want, and is this really the way to get it?

“Influencing behavior by reducing the effort required to perform an action is more effective than increasing someone’s desire to do it ...” ― Nir Eyal, Hooked In

“The more you know, the less you need.”

We tend to buy these things because of the experiences we expect to have around them and who we expect ourselves to be with them, but the things themselves rarely cause those experiences to happen on their own.

Are you taking the False First Step?

Build A Habit Before You Buy

When it comes down to it, making an intentional purchase decision will only ever get harder than it is today. The easier it gets to consume, the harder it will be to choose not to.