Brainwashed: The Seductive Appeal of Mindless Neuroscience
Brain Wars: The Scientific Battle Over the Existence of the Mind and the Proof That Will Change the Way We Live Our Lives
amazon.com
Recent years have seen a huge growth in the public awareness of neuroscience. People have become more interested in new findings about the brain, and also find brain-based explanations quite compelling. This public interest has led enterprising individuals to try to apply neuroscientific ideas to more everyday situations.
Matt Wall • How neuroscience is being used to spread quackery in business and education
