updated 2y ago
Blue Ocean Strategy
Play Bigger: How Pirates, Dreamers, and Innovators Create and Dominate Markets
- Recognizing that strategy is a creative exercise
I think of the strategy frameworks for more stable environments as castle-building (e.g., Michael Porter’s five forces framework) or chess (e.g., the resource-based view proposed by Jay Barney); that’s in contrast to strategy in dynamic environments, which is more like surfing, where you try to be ag... See morefrom Strategy in an Age of Uncertainty by Nathan Furr
Indy Neogy added