Saved by Tom White and
Best Story Wins
In a perfect world, the importance of information wouldn’t rely on its author’s eloquence. But we live in a world where people are bored, impatient, emotional, and need complicated things distilled into easy-to-grasp scenes. If you look, I think you’ll find that wherever information is exchanged—wherever there are products, companies, careers, poli
... See moreMorgan Housel • Same as Ever: A Guide to What Never Changes
Companies have a strong incentive to align their PR stories around the heroic founder and make it seem that their success was the inevitable result of a good idea.
Eric Ries • The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses
No one ever made a decision because of a number. They need a story.”
— Daniel Kahneman
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“The most powerful person in the world is the storyteller. The storyteller sets the vision, values and agenda of an entire generation that is to come.”
— Steve Jobs
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“For a long time, I looked for consensus. I think consensus is really the enemy of scale, and so ... See more
— Daniel Kahneman
**
“The most powerful person in the world is the storyteller. The storyteller sets the vision, values and agenda of an entire generation that is to come.”
— Steve Jobs
***
“For a long time, I looked for consensus. I think consensus is really the enemy of scale, and so ... See more
In a battle between two ideas, the best one doesn’t necessarily win. No, the idea that wins is the one with the most fearless heretic behind it.
Seth Godin • Tribes: We Need You to Lead Us
