Backable: The Surprising Truth Behind What Makes People Take a Chance on You

Backable: The Surprising Truth Behind What Makes People Take a Chance on You

Suneel Gupta amazon.com

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“GOOD STORIES ALWAYS BEAT GOOD SPREADSHEETS” “Whether you are raising money, pitching your product to customers, selling the company, or recruiting employees, never forget that underneath all the math and the MBA bullshit talk, we are all still emotionally driven human beings. We want to attach ourselves to narratives. We don’t act because of equat

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