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Back to the Future: Myspace and Gen Z Digital Identity
“Our study shows that Gen Z is using the metaverse to cultivate connections and explore who they really are,” said Julie Arbit, Global SVP, Insights at VICE Media Group. “It allows them to dream and co-create a more idealized version of the world.
Business Wire • Razorfish Study Finds 52% of Gen Z Gamers Feel More Like Themselves in the Metaverse than in Real Life
