
Applied Empathy: The New Language of Leadership


By bringing empathy into the process,
Idris Mootee • 60-Minute Brand Strategist: The Essential Brand Book for Marketing Professionals
The idea of this book is that you can use empathy to uncover the process for a particular goal and use that understanding to help you make business decisions (including product, marketing, engineering, sales, pricing, and more).
Michele Hansen • Deploy Empathy: A Practical Guide to Interviewing Customers


Moving from Frustration to Empathy: