
App Savvy

The analysis that is available is fairly striking, and reveals that half of all paid applications receive fewer than 1,000 downloads and, after Apple’s cut, earn just less than $700
Ken Yarmosh • App Savvy
The goal in adding these factors of competition is that you will be defining a new value curve—but this one will be for your app. For that to occur, you will leverage the Four Actions Framework, which includes four key questions (edited to be app-focused): Which features taken for granted in the app landscape should be eliminated? Which features sh
... See moreKen Yarmosh • App Savvy
In fact, for independent developers who are creating consumer-oriented apps, engaging with as few as 7 to 10 customers may be sufficient. Depending on the scope of and budget for your app, you may want to talk with up to 30 or 40. The general guideline for when to stop talking to customers is when you start hearing the same feedback over and over a
... See moreKen Yarmosh • App Savvy
The customer has a problem. The customer is aware of the problem. The customer has been actively looking for a solution. The customer has “cobbled” together a solution due to the painfulness of the problem. The customer has the funds or can acquire them to solve the problem.
Ken Yarmosh • App Savvy
After your app is available on the App Store, proceed with the remaining launch checklist items: Notify other contacts Continue to reach out to other contacts (family, friends, colleagues, customers, reviewers, etc.) after your app is live in the App Store. Provide promo code links to your most engaged customers as a sign of thanks for their help.
... See moreKen Yarmosh • App Savvy
In Phase 1, you’ll further explore using Twitter. Twitter will serve to keep a real-time channel of communication open with the customers you’ve already interacted with, as well as help you discover new people who could be interested in your app.
Ken Yarmosh • App Savvy
Look at the apps they pick and you’ll begin to notice patterns across them—they’re simple, they’re creative, they have a great design, and they’re well built.
Ken Yarmosh • App Savvy
It may astound you to know that depending on complexity, the cost of developing an app can range from less than $5,000 to more than
Ken Yarmosh • App Savvy
Beyond the Featured section, you can browse the App Store through Categories. There are 20 categories total, with the Games category also having 20 subcategories.