Andy Whitlock on LinkedIn: 'How to make sure your brand strategist isn’t a numpty' Three to four… | 13 comments

26: distinguish good strategy vs meh strategyGood: all about connecting the dots to get people from a to bIf you are given a metric, you have to get every artifact you have and match it to that goal.

Pay close attention to assumptions you are making unknowingly- look for confusion in people when you explain

33: when you start at a new company and wor... See more

A strategist is a stylist - and the ones that aren’t are the ones who gripe about nobody listening to their advice.

Your Personal Brand Needs a Refresh. Here’s Where to Start. by Dorie Clark and Tomas Chamorro-Premuzic May 17, 2024 Edwin Tan/Getty Images Summary. In a fast-changing world, it requires both a strategy and disciplined execution to stand out and remain relevant. And since your own career interests, goals, and objectives are likely changing m... See more