
An Overlooked Opportunity: The past, present and future of FemTech

Over the past decade we have seen a wave of consumer fintech innovation unbundle the traditional bank and financial services platforms as younger customers have poured in to those emerging leaders. But no recent consumer-focused fintech player has built a new, large financial services platform specifically focused on America’s aging population.... See more
Tali Vogelstein • Roadmap: Fintech for the aging
Age Tech is an important new vertical within the tech industry
Keren Etkin • 2022 AgeTech Market Map - TheGerontechnologist
However, if we look at the total market, we see that out of the 4 biggest funding rounds in Femtech, 3 were raised by companies founded and built by men (Nurx, Hims/Hers, Ro/Rory). In fact, two of these four were initially men’s health companies, primarily selling on-demand pharma products, that then launched women-centered verticals (Hims/Hers,... See more